Good Team, Bad Team

A well designed sandpit will need far less maintenance than one which has been poorly designed; however some basic upkeep is still required. Raking your sandpit regularly will help to airate the sand as well as remove leaves and other debris. Airing the sand is important as fresh air serves as a disinfectant. Disinfecting your sandpit by hand will be required when they are obviously dirty. An easy method is to use a mild detergent diluted in water in a watering can, although the best wat to guarantee your sand is clean and hygienic is to remove the top layer of sand (or all of it if it is really dirty) and top it up with fresh clean sand.

The right question to ask before getting frustrated is; “Have you heard of the Google Sandbox concept?”

Next you need to develop and implement a strategy for obtaining a network of inbound links. Googles algorithm relies heavily on link popularity so it is likely that it pays attention to the number of IBL’s your site gains whilst in the Sandbox. Don’t sit back waiting for people to link to your site, get out there and be proactive. As always relevance is the key, and a sensible linking strategy whilst in the Sandbox will be noticed by the Googlebot.

After an investigation it became apparent that Jason was not returning customer’s calls. In fact, lots of work around Jason’s customers was not getting done. Yet we spent a lot of time in planning on improving customer service. Jason had actually taken on being a Champion in and working on improving customer service. Then we got to see what he was actually doing-talk about a buzz killer. It was enough to make me want to use that aforementioned pointed stick.

To really participate in a good breakthrough planning/guessing process, the planning team has to take time and give it time. Real thinking and dialogue has to exist. Once you have done the plan, then you need to make sure that it is acted upon. Monthly meetings of one to three hours and spending time on objectives and action plans will ensure focus.

2. Contemplation: In this stage, the person acknowledges that they have a problem and begin to think about solving it, but feel as though they are “stuck”. They know they have a problem and may even know what they need to do to change it, but they are not ready to make the commitment to taking action towards change.

You may be lucky and find that your site gets straight into the main SERPS, but if it is a new domain name and new site then it is likely that before long you will find your new creation in the Sandbox where it will receive a great deal of attention from the Googlebot. Now is the time to be proactive with your website development, don’t sit back patiently waiting to be released from the Sandbox, instead make the most of your time in there and show Google the potential of your website.

Rule Number One

IF YOU ARE INTO SANDBOX